Accion Systems is a Cambridge-based company that is redefining the performance, efficiency, and scalability of spacecraft propulsion systems to expand what’s possible in space. They came to us in need of a branding update and a website design to shed their start-up identity and attract more mature/large-scale customers and investors.
The design we developed centered around three tiers: the core chip technology (low), human view looking up from earth (medium) and the satellite view looking down (high). We brought their products to the forefront of their website so prospective customers can see the potential by working with Accion and be more excited about it upfront. To do this, we used a combination of stock footage and custom product photography along with custom calculation charts to map their product to customers' performance requirements,